#23 Lindsey and Casey - talk marketing to me
In this episode, Lindsey dives deep into marketing and brand identify after witnessing a marketing strategy that she was NOT impressed with.
What do you think when you receive some free swag from a company? Are you more likely to buy from them? It probably depends on the circumstance, right? It also probably depends on what kinds of swag the company is giving out. We all love a free Chick-fil-A coupon for a chicken sandwich. But a free keychain with Jo Schmo’s Cup of Jo Coffee Stand’s logo might not make you switch loyalties from your favorite coffee shop.
This episode also has the best roast yet. Seriously, you’ll be laughing at us. The 5 AM sleepiness got Casey and I all out of sorts.
What are some of your favorite brands and marketing strategies? Try to think about them before the craziness of holiday shopping ensues! Try to be a slightly more conscious consumer.
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